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N.C. Blues database could shake up medical industry


A new online database from Blue Cross and Blue Shield of North Carolina, by making heretofore hidden price information transparent, could shake up the secretive and very expensive U.S. medical industry.

Among other things, the newly available numbers can steer patients to have surgical and other procedures done in outpatient settings that are much less expensive than those done in an inpatient settings.

It will be very interesting indeed to see how physicians and insurers reset pricing under the sunlight of medical-pricing transparency.



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